Air New Zealand finds magic in hobbit safety video
Perhaps hairy-footed hobbits can teach us all something about safety.
Most regular travelers pay little attention to those snooze-inducing inflight safety videos. But Air New Zealand has found some magic by celebrating the upcoming premiere of the first in the “Hobbit” movie trilogy.
The airline's four-minute safety video featuring the character Gollum and film director Peter Jackson got more than 2 million hits on YouTube within a day of being posted Thursday. The carrier calls itself “the airline of Middle-earth” and cabin staff appear in the clip as film characters.
The hobbits themselves would be proud. After all, author J.R.R. Tolkien created the mythical creatures as risk-averse.
Two of the author's great-grandsons even make cameos. Royd Tolkien appears wearing prosthetic feet.
Big and hairy, of course.
Show commenting policy
TribLive commenting policy
You are solely responsible for your comments and by using TribLive.com you agree to our Terms of Service.
We moderate comments. Our goal is to provide substantive commentary for a general readership. By screening submissions, we provide a space where readers can share intelligent and informed commentary that enhances the quality of our news and information.
While most comments will be posted if they are on-topic and not abusive, moderating decisions are subjective. We will make them as carefully and consistently as we can. Because of the volume of reader comments, we cannot review individual moderation decisions with readers.
We value thoughtful comments representing a range of views that make their point quickly and politely. We make an effort to protect discussions from repeated comments either by the same reader or different readers.
We follow the same standards for taste as the daily newspaper. A few things we won't tolerate: personal attacks, obscenity, vulgarity, profanity (including expletives and letters followed by dashes), commercial promotion, impersonations, incoherence, proselytizing and SHOUTING. Don't include URLs to Web sites.
We do not edit comments. They are either approved or deleted. We reserve the right to edit a comment that is quoted or excerpted in an article. In this case, we may fix spelling and punctuation.
We welcome strong opinions and criticism of our work, but we don't want comments to become bogged down with discussions of our policies and we will moderate accordingly.
We appreciate it when readers and people quoted in articles or blog posts point out errors of fact or emphasis and will investigate all assertions. But these suggestions should be sent via e-mail. To avoid distracting other readers, we won't publish comments that suggest a correction. Instead, corrections will be made in a blog post or in an article.
- Mental health facility won’t take Franklin Regional stabbing suspect as patient
- Steelers film session: Harrison on the field often
- Steelers are vowing to fix the costly penalties, lack of self-discipline
- Body found in Allegheny River near Clemente Bridge
- Gunfire plagues New Kensington
- Mercer’s improved defense at shortstop gives Pirates a boost
- At least $100,000 in appliances stolen from new homes around Western Pa.
- Corbett: Downtown project will ‘make a huge difference’ in Pittsburgh
- 20 improbable Pirates wins in 2014
- Healthy again, Penguins’ Dupuis eager for game action
- No one way to fix Western Pennsylvania’s heroin problem, report says