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GM to roll out line of smaller pickups

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By The Associated Press
Wednesday, April 17, 2013, 12:01 a.m.
 

General Motors plans to unveil a line of revamped midsize pickup trucks later this year with gas mileage and features designed to take sales from Toyota's Tacoma.

The trucks will replace the aging Chevrolet Colorado and GMC Canyon. GM North America President Mark Reuss says they'll be able to do 95 percent of the work that GM's full-size trucks do.

The Canyon will go after buyers who need a truck for work.

The Colorado will aim for younger “lifestyle” buyers who use trucks to haul recreation equipment and play outdoors. Reuss says it will marketed toward a new generation of buyers, especially on the West Coast.

 

 
 


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