Idaho spud giant bets on biotech potatoes
BOISE, Idaho — A dozen years after a customer revolt forced Monsanto to ditch its genetically engineered potato, an Idaho company aims to resurrect high-tech spuds.
This month, tuber processing giant J.R. Simplot Co. asked the government to approve five varieties of biotech potatoes. They're engineered not to develop ugly black bruises. McDonald's, which gets many of its fries from Simplot, rejects those. They're designed to have less of a natural but potentially cancer-causing neurotoxin, acrylamide.
Much has changed in 12 years, according to the Boise-based company.
Haven Baker, Simplot's Yale- and Harvard University-trained vice-president of plant sciences, said his scientists journeyed inside the vegetable's genome to “silence” unwanted attributes, while making sure it remained 100 percent potato.
“You'll never get as much beneficial effect from traditional plant breeding,” he said. “And it'll take twice as long.”
Those in the industry remember Monsanto's ill-fated foray and say Simplot's major challenge in avoiding a similar fate is ensuring its product is acceptable among growers, processors and, ultimately, people eating it.
“Unless your customers are prepared to embrace this product, it's not going to be successful,” said Frank Muir, president of the Idaho Potato Commission that represents Idaho's $3 billion industry. His group, whose website boasts Idaho potatoes aren't genetically engineered, hasn't weighed in on Simplot's endeavor.
But Muir does think the company is making the right moves: reaching out to the industry, as well as consumers who may eventually buy Innate potatoes as big, un-bruised bakers or golden fries. “They're taking all the appropriate steps.”
As the USDA and Food and Drug Administration embark on vetting Simplot's potatoes, the agencies are nearing completion of a similar review of a genetically engineered apple created by a Canadian company, Okanagan Specialty Fruits, to resist browning when cut.
The apple industry has opposed Okanagan's “Arctic” apple, on grounds it could create marketing headaches for growers of unmodified apples. Christian Schlect, the Northwest Horticultural Council president, said he hopes the potatoes go to market first.
“We'd just as soon the potato people take the initial foray on marketing this technology, and we'll follow their experience,” he said.
In fact, the two products, should they win the government's blessing, could hit customers about the same time, 2015 or 2016.
Baker said with Simplot's potatoes, growers would earn more money with less wastage from bruising, something that can affect up to 5 percent of their harvest. Additionally, the spuds are designed to produce acrylamide levels so low they skirt California's strict, voter-mandated cancer labels on french fries and potato chips, he said.
Twelve years on, St. Louis-based Monsanto remains tight lipped about jettisoning its “New Leaf” potatoes — engineered, among other things, to kill Colorado potato beetles. That was a business decision “not influenced by any negative reaction to genetically-modified organisms,” spokeswoman Carly Scaduto said.
But experts say plunging interest — including from Simplot, which told farmers in Idaho and North Dakota in 2000 to quit planting New Leaf potatoes after restaurants like McDonald's banished them from their fryers — drove the spuds from the fields. Monsanto's biotech potatoes, planted on 55,000 acres in North America in 1996, disappeared by 2002.
Joe Guenther, a University of Idaho professor of agricultural economics, in 2011 won funding from Simplot to survey potato industry players about re-introducing genetically engineered potatoes into the food chain. His conclusion: It could succeed, provided potatoes were modified with potato genes, not foreign microorganisms that in the 1990s spawned terms like “frankenfood.”
“The Monsanto product crossed that species line,” Guenther said. “The exciting thing about the Simplot product is, it stays within the potato species.”
Bill Freese, science policy analyst with Washington, D.C.-based Center for Food Safety, said Simplot's potatoes join a litany of other genetically engineered crops that don't face rigorous-enough USDA or FDA testing.
While Simplot's Baker said 20 field trials demonstrate Innate potatoes exhibit characteristics virtually identical to their unmodified cousins, Freese painted a darker picture: Genetic engineering is a noisy, unpredictable process, where the best-intentioned genome tinkering could be accompanied by unforeseen effects on human health and the environment.
Freese said the absence of long-term animal feeding trials and labeling requirements is also cause for worry, since potatoes are staple crops people eat directly.
Freese predicted Innate potatoes will fail, just like Monsanto's did.
Show commenting policy
TribLive commenting policy
You are solely responsible for your comments and by using TribLive.com you agree to our Terms of Service.
We moderate comments. Our goal is to provide substantive commentary for a general readership. By screening submissions, we provide a space where readers can share intelligent and informed commentary that enhances the quality of our news and information.
While most comments will be posted if they are on-topic and not abusive, moderating decisions are subjective. We will make them as carefully and consistently as we can. Because of the volume of reader comments, we cannot review individual moderation decisions with readers.
We value thoughtful comments representing a range of views that make their point quickly and politely. We make an effort to protect discussions from repeated comments either by the same reader or different readers.
We follow the same standards for taste as the daily newspaper. A few things we won't tolerate: personal attacks, obscenity, vulgarity, profanity (including expletives and letters followed by dashes), commercial promotion, impersonations, incoherence, proselytizing and SHOUTING. Don't include URLs to Web sites.
We do not edit comments. They are either approved or deleted. We reserve the right to edit a comment that is quoted or excerpted in an article. In this case, we may fix spelling and punctuation.
We welcome strong opinions and criticism of our work, but we don't want comments to become bogged down with discussions of our policies and we will moderate accordingly.
We appreciate it when readers and people quoted in articles or blog posts point out errors of fact or emphasis and will investigate all assertions. But these suggestions should be sent via e-mail. To avoid distracting other readers, we won't publish comments that suggest a correction. Instead, corrections will be made in a blog post or in an article.
- Small stores take big gamble by not upgrading credit card readers
- Stop neighbors from stealing your Internet
- Yahoo investors losing patience with ‘star’ CEO Marissa Mayer
- Amazon raises bar for other retailers with same-day delivery
- Shopping beacons join list of ‘next big thing’ disappointments
- Many Black Friday deals not worth the hassle
- Smartphones expected to overtake desktops for holiday shopping
- Collectors willing to overpay for silver, value ‘all in the eye of the beholder’
- Union leaders warn Post-Gazette newsroom of possible layoffs
- Pfizer acquires Allergan in $160B deal
- Nutritional supplement makers, led by GNC, want to create voluntary safety standards