Starbucks jumps into Greek yogurt craze
Starbucks wants a taste of the Greek yogurt craze.
The Seattle-based coffee chain says it's teaming up with French food and drink company Danone to sell Greek yogurt. The ready-to-eat parfaits will arrive in cafes in the spring of 2014, before rolling out to grocery stores in 2015.
They'll be called “Evolution Fresh inspired by Dannon” and eventually replace the yogurt cups the chain sells.
Financial terms of the multiyear deal weren't disclosed.
Greek yogurt has surged in popularity in recent years and now accounts for more than a third of the market, according to Bernstein Research.
Show commenting policy
TribLive commenting policy
You are solely responsible for your comments and by using TribLive.com you agree to our Terms of Service.
We moderate comments. Our goal is to provide substantive commentary for a general readership. By screening submissions, we provide a space where readers can share intelligent and informed commentary that enhances the quality of our news and information.
While most comments will be posted if they are on-topic and not abusive, moderating decisions are subjective. We will make them as carefully and consistently as we can. Because of the volume of reader comments, we cannot review individual moderation decisions with readers.
We value thoughtful comments representing a range of views that make their point quickly and politely. We make an effort to protect discussions from repeated comments either by the same reader or different readers.
We follow the same standards for taste as the daily newspaper. A few things we won't tolerate: personal attacks, obscenity, vulgarity, profanity (including expletives and letters followed by dashes), commercial promotion, impersonations, incoherence, proselytizing and SHOUTING. Don't include URLs to Web sites.
We do not edit comments. They are either approved or deleted. We reserve the right to edit a comment that is quoted or excerpted in an article. In this case, we may fix spelling and punctuation.
We welcome strong opinions and criticism of our work, but we don't want comments to become bogged down with discussions of our policies and we will moderate accordingly.
We appreciate it when readers and people quoted in articles or blog posts point out errors of fact or emphasis and will investigate all assertions. But these suggestions should be sent via e-mail. To avoid distracting other readers, we won't publish comments that suggest a correction. Instead, corrections will be made in a blog post or in an article.
- Shale gas violations down as DEP steps up inspections
- Gasoline prices down nearly a dime in Pittsburgh area
- After 90 years, Goodyear forces iconic blimp into retirement
- Alpha Natural Resources executive resigns amid restructuring
- Trib Total Media puts 9 Western Pa. newspapers up for sale
- ‘Rank and yank’ doesn’t meet all expectations
- Macy’s prepares outlet stores
- Hackers have wide reach
- Allstate patents driver analysis
- US stocks pare losses after 1,000-point Dow plunge
- Clean Air Council challenges Sunoco Pipeline’s public utility status