Turkey Talk Line to have 1st male spokesman
By The Associated Press
Published: Tuesday, Sept. 17, 2013, 12:01 a.m.
If you call Butterball's Turkey Talk Line this year for some turkey advice, you might get a male voice on the line.
For the first time, Butterball is enlisting men and women for its Turkey Talk cooking-advice line during the holidays. And the talk line will have a male spokesman for the first time.
The talk line, in its 32nd year, offers advice to anyone overwhelmed by making the perfect turkey. It has been improving its services, last year offering a smartphone app, Facebook live chats, Pinterest posts and other social media tools.
But the line, which has grown from six operators to about 60 since it launched in 1981, has never hired men before. The company says it wasn't specifically excluding men, but it usually relied on word-of-mouth to hire its talk line operators and its hires were always women.
Now, it's taking a more active approach.
Butterball, based in Garner, N.C., will offer an online application for men age 25 and up to apply to be the spokesman for the line or one of the operators, via its Facebook page.
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