TribLIVE

| Business


 
Larger text Larger text Smaller text Smaller text | Order Photo Reprints

T-Mobile to offer free data service for tablets

On the Grid

From the shale fields to the cooling towers, Trib Total Media covers the energy industry in Western Pennsylvania and beyond. For the latest news and views on gas, coal, electricity and more, check out On the Grid today.

By The Associated Press
Thursday, Oct. 24, 2013, 12:01 a.m.
 

T-Mobile will give owners of iPads and other tablet computers free data service for life as part of an effort to broaden its customer base beyond phones.

The free service would be limited to 200 megabytes of high-speed data per month — enough to upload about 800 Instagram photos or listen to more than three hours of streaming music, the company said.

T-Mobile US Inc. said the free service includes no obligations, but the company expects people will want to buy plans for additional data once they grow accustomed to having it.

People typically buy tablet computers that access the Internet using Wi-Fi only. Models with 4G LTE cellular access typically cost $100 to $130 more, but T-Mobile marketing chief Mike Sievert said many people are reluctant to purchase cellular-enabled tablets for fear they would be stuck with monthly data service costs.

By guaranteeing free data service, he said, T-Mobile is hoping to encourage people to buy LTE tablets.

 

 
 


Show commenting policy

Most-Read Business Headlines

  1. Stocks stake claim in record territory
  2. Westinghouse in talks for potential $20B deal in Turkey
  3. Small retailers at intersection of social networks, foot traffic
  4. 153-year-old Venango well pumps out oil, history
  5. Iron ore price decline hurts U.S. Steel’s cost advantage over rivals
  6. In ‘StockCity,’ real investing like game
  7. U.S. Steel reorganizes operating units
  8. Business Council for Peace program works to export profits, peace
  9. Westmoreland County’s Excela Health rethinks patient debts
  10. Pennsylvania unemployment rate drops to six-year low
  11. Test-tube tuna may be sea change
Subscribe today! Click here for our subscription offers.