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Pine-Richland lip-dub video gets more than 41,000 views

| Wednesday, March 19, 2014, 9:00 p.m.

As lip dub videos have become a sensation at area high schools, Pine-Richland created its own version that has garnered international attention.

A group of Pine-Richland High School seniors directed and produced a lip dub video that has been viewed more than 41,000 times in 104 countries on YouTube, including Brazil, Ireland, South Africa, Japan, Italy and Afghanistan. It has been picked up by local radio and TV stations and P-R alumni, including Pittsburgh Pirate Neil Walker.

“It's surreal that people that far away are watching our lip dub,” said senior David Randolph, lip dub director and organizer. “I've been getting a lot of feedback. The day it came out, my phone was going off nonstop.”

The project began last November after area schools, including Seneca Valley, made lip dub videos for contests. A lip dub video combines lip-synching and audio dubbing, and is usually filmed in one unedited shot.

Pine-Richland's lip dub video opens in the auditorium with senior Robby Fetterman leading administrators and faculty in a simulated “roller coaster,” a student section tradition.

It then follows singers through hallways lined with screaming, confetti-throwing students as they lip-synch to American Authors' song “Best Day of My Life,” and ends in the auditorium, now packed full of students chanting another student section tradition “I believe that we will win.”

The six-minute-long video took months of planning, weeks of practice and just one morning to put together and film.

After seeing other schools videos, Randolph thought Pine-Richland High School could use a boost in school spirit and unity, so he enlisted the help of fellow PR-TV classmates Luke Regan, Ian Murrin and Alex Lynch, all seniors, and began planning their own lip dub video that would include everyone in the school.

Brittany Pikur, high school gifted support teacher and student government sponsor, got involved with the planning to make sure the boys stayed on track and had everything accounted for before proposing the idea to administrators.

“To me, it was important that we had everything organized entirely and well-thought out before we proposed the idea to administrators,” Pikur said.

The school's administrators supported the idea, so planning and preparations continued.

Randolph reached out to all of the school's organizations, clubs and sports to get them represented in the video. More than 40 student leaders practiced for two weeks to get their lip-synching parts down.

To plan the route the video would follow through the school, Randolph walked backward on the proposed path playing the music on his phone.

On the morning of Feb. 25, the high school ran an activity period, which left about 45 minutes to get everyone in place, do one practice run and then film it.

With Lynch manning the camera, they filmed everything in one shot.

“There were so many things that could have gone wrong,” Randolph said.

They released the video on YouTube Feb. 28 and had more than 18,000 views in its first weekend online. The American Authors even took notice, tweeting the video to their followers and giving the group the rights to use their song.

Pikur said activities like this are important to do, especially in larger schools where students can feel lost.

“Academics are always important, but the rigorousness of it is so demanding, so I think sometimes the school spirit can easily get lost,” Pikur said. “So if there's a chance to change the culture and school climate for the better, there's never a bad time for that.”

To watch the video, search “Pine-Richland High School Lip Dub” on YouTube.

Rachel Farkas is a staff writer for Trib Total Media. She can be reached at 724-779-6902 or rfarkas@tribweb.com.

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