Village Green prepare for first Sewickley Chocolate Walk
Sewickley might not be the first town people think of when thinking of chocolate, but it won't matter Wednesday, as Village Green Partners prepares to host its first Chocolate Walk.
The family-friendly Valentine's Day-focused event will include more than a dozen businesses offering treats to those taking part, Village Green Partners co-founder Jennifer Markus said. She's hoping business owners will be a little more crafty than a bag of M&M's, though, Markus said.
“They can get creative,” Markus said. “We did encourage them not to go out and buy Hershey Kisses and Snickers.
“If they want to just buy something, we're encouraging them to go with Cocothé or Village Candy, both of which are providing discounts to businesses who buy from them. But they can also make their own thing, if they want to do maybe a chocolate martini or chocolate covered strawberries.”
It's not known what types of chocolate-themed treats store owners will offer, Markus said. But the business owner with the most popular chocolate display will win a social- media-themed package from Village Green.
In addition, one visitor whose map is turned in at the end of the event will win a tea and chocolate basket, Village Green social media manager Alex DeLoia said.
The Chocolate Walk is organized similarly to other Village Green-hosted events, such as last year's Soup Crawl, where event-goers visited various locations tasting different soups, Markus said.
“It's really to get people in the stores, celebrate the town and do something fun for Valentine's Day,” she said.
Other promotions are planned throughout the year, including a summertime outing that is expected to include burgers and beer tasting, Markus said.
“We're trying to get events more spread across the calendar,” she said.
While events such as the Wine Walk cater to those ages 21 and over, Village Green leaders said, unlike wine, chocolate can be enjoyed by a variety of age groups.
“It's a fun thing to do if you're single, and you have a group of girlfriends,” DeLoia said. “Then you stop at one of the restaurants, have a glass of wine and dinner, then you do the Chocolate Walk. You can also do it with your family or your significant other, so it's a cool concept because it doesn't really speak to one demographic.”
Bobby Cherry is a staff writer for Trib Total Media. He can be reached at 412-324-1408 or firstname.lastname@example.org.
Add Bobby Cherry to your Google+ circles.
Show commenting policy
TribLive commenting policy
You are solely responsible for your comments and by using TribLive.com you agree to our Terms of Service.
We moderate comments. Our goal is to provide substantive commentary for a general readership. By screening submissions, we provide a space where readers can share intelligent and informed commentary that enhances the quality of our news and information.
While most comments will be posted if they are on-topic and not abusive, moderating decisions are subjective. We will make them as carefully and consistently as we can. Because of the volume of reader comments, we cannot review individual moderation decisions with readers.
We value thoughtful comments representing a range of views that make their point quickly and politely. We make an effort to protect discussions from repeated comments either by the same reader or different readers.
We follow the same standards for taste as the daily newspaper. A few things we won't tolerate: personal attacks, obscenity, vulgarity, profanity (including expletives and letters followed by dashes), commercial promotion, impersonations, incoherence, proselytizing and SHOUTING. Don't include URLs to Web sites.
We do not edit comments. They are either approved or deleted. We reserve the right to edit a comment that is quoted or excerpted in an article. In this case, we may fix spelling and punctuation.
We welcome strong opinions and criticism of our work, but we don't want comments to become bogged down with discussions of our policies and we will moderate accordingly.
We appreciate it when readers and people quoted in articles or blog posts point out errors of fact or emphasis and will investigate all assertions. But these suggestions should be sent via e-mail. To avoid distracting other readers, we won't publish comments that suggest a correction. Instead, corrections will be made in a blog post or in an article.