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'Fantasy art' shoe designer's wife to stroll into Sewickley

“Corrugated Curves” was a shoe designed for boutique owner Jane Gershon Weitzman. Many of the “art” shoes were made from ordinary and obscure items, including cardboard.

Step inand see it

Jane Gershon Weitzman will greet customers and sign copies of her book from 5 to 7 p.m. on Wednesday in Penguin Bookshop, 420 Beaver St., Sewickley.

Wednesday, Oct. 9, 2013, 9:00 p.m.
 

Not all shoes were made for walking.

Former boutique shoe store owner Jane Gershon Weitzman, the wife of shoe designer Stuart Weitzman, will discuss her book, “Art & Sole: A Spectacular Selection of More Than 150 Fantasy Art Shoes from the Stuart Weitzman Collection,” on Wednesday in Penguin Bookshop, 420 Beaver St., Sewickley.

Gershon Weitzman's book showcases about 150 shoes that had served as art pieces in the storefront window of the shoe store she and her husband ran for more than a decade along swanky Madison Avenue in Manhattan, N.Y.

Shoes were designed using common and obscure items, including chocolate, flowers, Swarovski crystals, playing cards or cardboard.

“I wanted the windows to be different from everyone else's windows,” Gershon Weitzman said.

“It's rare in today's world. Most stores just put products in windows.”

Gershon Weitzman estimates about 1,000 shoes were designed for the store's window.

“The window became an art gallery for the artists,” she said.

Gershon Weitzman sold some of the pieces early on.

The shoes featured in the book include brief descriptions and thumbnail photos, and some background on some of the artists who created pieces over the years.

As for Gershon Weitzman's favorite shoe?

“I really can't choose one,” she said. “I just can't. Each one is so different and unique. It's kind of like having children.”

Bobby Cherry is an associate editor for Trib Total Media. He can be reached at 412-324-1408 or rcherry@tribweb.com.

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