ShareThis Page

New video makes a statement for South Baldwin VFC

| Wednesday, April 9, 2014, 9:02 p.m.
A frame from the department's infamous 2012 gangham-style video, which garnered worldwide attention.
A frame from the department's infamous 2012 gangham-style video, which garnered worldwide attention.

Forget the booty shaking, fire truck dancing and astonishing moments in front of the camera.

The latest video by the South Baldwin Volunteer Fire Company is serious business.

With sirens blaring and lights flashing, the firefighters come together to save a life.

To do this, they rely on their principles of service to the community, leadership, responsibility, brotherhood and the support of friends and family.

“Our beliefs are what we carry with us to every fire, every emergency,” said Marisa DeLuca, 22, of Bethel Park, who helps run the social media for Baldwin Borough's southern-most fire company.

The second video created by members of the South Baldwin fire company — titled “What We Believe In,” and released last month — is much different than the first video they created nearly a year and a half ago.

In October 2012, South Baldwin firefighters released a parody of South Korean rapper Psy's hit song “Gangnam Style,” where six members of the fire company rolled around in fake foam, played on slides and swings in Colewood Park and “dirty danced” on the side of a fire truck.

That video garnered international attention and has more than 760,000 views on YouTube.

After the success of the first video, requests for members of South Baldwin to make another chart-topper poured in, DeLuca said.

People want to see the young men perform firefighter-style versions of the latest hits, including Beyonce's “Single Ladies.” Copyright laws and fears that the songs already had hit their prime kept the members of South Baldwin, Station 104, from making another video, said fire company President Chad Hurka.

“We don't want to flop,” he said.

With new firefighters joining the 50-member company in recent months, DeLuca came up with the idea to instead make a serious video — one that shared the message of what South Baldwin is all about.

“We're trying to show the community who we are,” she said.

The 43-second video also helps to introduce members of the fire company — and the latest junior firefighters that have joined the department — to Baldwin residents, DeLuca said.

“It's nice for the community and the people to know our thoughts and who we are,” said junior firefighter Lee Crowder, 17, a Baldwin High School junior, who has been a member of South Baldwin for two years. “They see more of the background, rather than just seeing us with our lights and sirens coming down the road.”

The “Gangnam Style” video still is viewed by people from Australia, Hungry and Russia, said Hurka, who often walks into a restaurant and gets “noticed” for his role in the video.

Crowder, who was going through the fire academy when his colleagues were creating the “Gangnam Style” video, described the first video as “jaw dropping.”

The second video, though, will help the community get to know more about South Baldwin firefighters, he said.

“Every element in the video is an element in our mission statement,” DeLuca said. “It's also what we want the community to see us as. We're a family.”

Stephanie Hacke is a staff writer for Trib Total Media. She can be reached at 412-388-5818 or

TribLIVE commenting policy

You are solely responsible for your comments and by using you agree to our Terms of Service.

We moderate comments. Our goal is to provide substantive commentary for a general readership. By screening submissions, we provide a space where readers can share intelligent and informed commentary that enhances the quality of our news and information.

While most comments will be posted if they are on-topic and not abusive, moderating decisions are subjective. We will make them as carefully and consistently as we can. Because of the volume of reader comments, we cannot review individual moderation decisions with readers.

We value thoughtful comments representing a range of views that make their point quickly and politely. We make an effort to protect discussions from repeated comments either by the same reader or different readers

We follow the same standards for taste as the daily newspaper. A few things we won't tolerate: personal attacks, obscenity, vulgarity, profanity (including expletives and letters followed by dashes), commercial promotion, impersonations, incoherence, proselytizing and SHOUTING. Don't include URLs to Web sites.

We do not edit comments. They are either approved or deleted. We reserve the right to edit a comment that is quoted or excerpted in an article. In this case, we may fix spelling and punctuation.

We welcome strong opinions and criticism of our work, but we don't want comments to become bogged down with discussions of our policies and we will moderate accordingly.

We appreciate it when readers and people quoted in articles or blog posts point out errors of fact or emphasis and will investigate all assertions. But these suggestions should be sent via e-mail. To avoid distracting other readers, we won't publish comments that suggest a correction. Instead, corrections will be made in a blog post or in an article.