Pittsburgh finalizes putting ads on city-owned property
By Bob Bauder
Published: Tuesday, January 22, 2013, 1:04 p.m.
Updated: Tuesday, January 22, 2013
Pittsburgh figures it can collect $500,000 this year by permitting advertising on certain city-owned property such as vending machines and garbage cans.
City Council on Tuesday gave final approval to legislation allowing a San Diego company to solicit sales of ads. The Active Network will receive 12 percent of advertising revenue (the city's share is 88 percent) and up to $5,000 in expenses each year.
Emergency vehicles and historic buildings such as the City-County Building would be off-limits, and the city would prohibit advertising for alcohol and tobacco and sexually oriented products and services.
Councilman Bill Peduto, who sponsored the bill proposed by Mayor Luke Ravenstahl, estimates the city could receive as much as $2 million to $3 million annually from the ads. The city budgeted $500,000 for 2013.
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