Share This Page

Mustache institute announces historic move to Pittsburgh

| Friday, July 12, 2013, 12:18 p.m.
Justin Merriman | Tribune-Review
Some of the city’s finest mustaches (from clockwise) — Domenic Betters, 27, of the North Side; Adam Causgrove, 29, of Mt. Washington, the 2012 winner of the American Mustache Institute’s Robert Goulet Memorial Mustached American of the Year award; Andrew Miskowiec, 27, of Edgewood; and Thomas P. Walter, 27, of Bloomfield — shared in the announcement on Friday, July 12m 2013, in the City County Building, Downtown, that the institute is relocating to Pittsburgh.

Pittsburgh is America's Most Mustached City.

The American Mustache Institute bestowed the moniker on Friday, uprooting its corporate headquarters from St. Louis to the Steel City.

Institute President Aaron Xavier Perlut of St. Louis maintained a stiff upper lip while handing over control of the group to Mt. Washington resident Adam Paul Causgrove, a certified doctor of nuclear mustache-ology, during a tongue-in-cheek ceremony at City Hall.

“We feel that our message is better received if we use humor,” said Perlut, 42, who in real life runs a St. Louis digital marketing agency. “The first thing that struck me about Adam was he has ability to grasp the kind of humor we use.”

Causgrove, 29, the AMI's 2012 Robert Goulet Memorial Mustached American of the Year, promised Pittsburgh would experience an unparalleled economic boom with the arrival of the institute, which will set up shop in Causgrove's home.

“A $1.3 trillion economic windfall will come to Pittsburgh in the next year,” said Causgrove, a University of Pittsburgh grant administrator in real life. “Whether that will be below $1.3 trillion or above it, we don't know yet.”

He said Pittsburgh has a history of embracing the AMI's “sexually dynamic Mustached American lifestyle,” citing such mustached luminaries as Andrew Carnegie, George Westinghouse, Willie Stargell and Rocky Bleier.

But membership in the organization is not limited to men, he said, counting City Councilwoman Theresa Kail-Smith among the faithful.

“All the men in my family have no facial hair, but all the women do,” Kail-Smith said. “I intend to be the first woman to take the crown from Adam Causgrove.”

Causgrove also counts his fiancée, Chelsea Banks, 26, of Mt. Washington as an AMI member in good standing. The blonde, bare-faced Banks wore a T-shirt at the ceremony that read, “Mustaches are Awesome.”

“Her father has a heck of a mustache, so the mustache is in her blood,” Causgrove said. “Not every mustache is on the face. Some are worn on the heart.”

Causgrove said the AMI will move its 'Stache Bash annual charity benefit to Pittsburgh this year.

“We've been oppressed for decades now since the clean-shaven lifestyle has taken over,” he said.

Bob Bauder is a staff writer for Trib Total Media. He can be reached at 412-765-2312 or bbauder@tribweb.com.

TribLIVE commenting policy

You are solely responsible for your comments and by using TribLive.com you agree to our Terms of Service.

We moderate comments. Our goal is to provide substantive commentary for a general readership. By screening submissions, we provide a space where readers can share intelligent and informed commentary that enhances the quality of our news and information.

While most comments will be posted if they are on-topic and not abusive, moderating decisions are subjective. We will make them as carefully and consistently as we can. Because of the volume of reader comments, we cannot review individual moderation decisions with readers.

We value thoughtful comments representing a range of views that make their point quickly and politely. We make an effort to protect discussions from repeated comments either by the same reader or different readers

We follow the same standards for taste as the daily newspaper. A few things we won't tolerate: personal attacks, obscenity, vulgarity, profanity (including expletives and letters followed by dashes), commercial promotion, impersonations, incoherence, proselytizing and SHOUTING. Don't include URLs to Web sites.

We do not edit comments. They are either approved or deleted. We reserve the right to edit a comment that is quoted or excerpted in an article. In this case, we may fix spelling and punctuation.

We welcome strong opinions and criticism of our work, but we don't want comments to become bogged down with discussions of our policies and we will moderate accordingly.

We appreciate it when readers and people quoted in articles or blog posts point out errors of fact or emphasis and will investigate all assertions. But these suggestions should be sent via e-mail. To avoid distracting other readers, we won't publish comments that suggest a correction. Instead, corrections will be made in a blog post or in an article.