Pirates stand by Jolly Roger
By Rob Biertemfpel
Published: Thursday, Jan. 9, 2014, 5:39 p.m.
The Pirates reiterated Thursday that they have not said goodbye to Jolly Roger.
This week, the club announced it has designated the gold “P” as its official logo. The image of a pirate's face, with eye patch and red bandana, remains as a secondary logo.
“The perception we have dropped the Jolly Roger is not true,” team spokesman Brian Warecki said in a news release issued Thursday. “The only change our fans will notice is that we will no longer be using the ‘Pirates' lettering above the Jolly Roger.”
The Jolly Roger, sans lettering, will remain on the uniform sleeves.
The Pirates considered redesigning the Jolly Roger logo with the team name in script, which was introduced in 1997, and using the new image as the official logo. But after polling focus groups, the Pirates found the “P” resonated with fans.
For the past few years, the team has used the “P” as the logo on press releases, at PNC Park and at its spring training facilities in Bradenton, Fla.
“We will continue to produce merchandise featuring the current Jolly Roger logo,” Warecki said. “And we will continue to encourage our fans to raise the Jolly Roger in celebration after every win.”
Rob Biertempfel is a staff writer for Trib Total Media. Reach him at email@example.com or via Twitter @BiertempfelTrib.
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