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Pittsburgh targets litter in new enforcement campaign

| Friday, May 18, 2012, 12:43 p.m.
Pittsburgh police will immediately begin to enforce more strictly the state's litter ordinance, doling out citations to scofflaws who throw trash on the ground.Enforcement is one of three points in a new anti-littering campaign Mayor Luke Ravenstahl announced today. The campaign, "Don't Trash My Turf," targets litterbugs and illegal trash dumpers."Litter reduces our property values, damages the environment and contributes to crime," Ravenstahl said during a press conference in Market Square.The city hired Missy Rosenfeld of Carrick, a member of the mayor's Clean Pittsburgh Commission, to be the city's first anti-litter coordinator and also will place cameras around known illegal dumping sites. The Colcom Foundation donated $45,000 to the Pennsylvania Resources Council to jumpstart the campaign.Ravenstahl, Pittsburgh Steelers wide receiver Emmanuel Sanders and "Bubba," a disc jockey on 100.7-FM, will appear in television and radio commercials trumpeting the message."This ad campaign definitely will become the voice of what so many organizations are trying to do," said Boris Weinstein of Shadyside, a member of the Clean Pittsburgh Commission and the city's self-appointed "litter czar."Police from the West End station began stepping up their enforcement last month, said Councilwoman Theresa Smith. Police cited seven people dumping trash illegally, Smith said. Smith said she will be working with local judges to make sure citations are "sustainable."State law considers littering a summary offense. Judges can impose fines between $50 and $300, or imprisonment for up to 90 days, or both."Anything the Pittsburgh Bureau of Police can do to help promote quality of life and safety for the citizens and visitors of the city is priority," spokeswoman Diane Richard said.Rosenfeld, 44, who previously worked for the city's 311 Response Center, said her goal will be to see Pittsburgh on a list of the top 10 cleanest cities. She said the city's enforcement of state laws will hopefully show that littering won't be tolerated."I'm confident the people of Pittsburgh will get behind it," she said.For more information on the anti-littering campaign, contact the Pennsylvania Resources Council at 412-488-7490, ext. 246, or visit www.DontTrashMyTurf.org .
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