Hard rock, heavy metal radio station to broadcast from Mr. Smalls
The River's Edge Media is launching its second station broadcasting from Millvale's Mr. Smalls entertainment complex.
The Metal Edge will feature a 24-hour online radio stream of hard rock and heavy metal music.
Station co-manager Zach Fehl, 24, said that, at press time, 33 bands had signed agreements allowing the station to air their music.
“Most of them are from Pittsburgh because of the niche nature of the music and the general area of bands that you will find playing within the local music scene. We've expanded our reach into places like Erie and Cleveland and a little into West Virginia.”
The Metal Edge will play Pittsburgh-based Klaymore, a four-piece heavy metal band.
“Metal is an often overshadowed genre in terms of radio play. I am glad to see The River's Edge expanding to shine some much needed spotlight on our city's diverse metal scene with The Metal Edge, when most media tends to shy away from it,” Lee Prisby, band vocalist and guitar player, said in a written statement.
Fehl, of Carnegie, said he is a fan of signed bands Dethlehem, Solarburn and Disillusion Effect. He has found “a lot of variety in the area, just throughout the scene in the last couple of months through research.”
“Pittsburgh has a lot of great metal bands and knowing that there is an only-local metal station to showcase that gives me pride in the scene I'm a part of,” Joey Solak, of American melodic death metal band Greywalker, said.
Fehl managed the California University of Pennsylvania radio station — WCAL-FM — from 2015 to 2016, while studying for his bachelor's in business administration. He met The River's Edge owner Brian Crawford there and The Metal Edge co-manager Jonathan Keilback worked in the area as a musician, Fehl said.
Keilback currently is part of the Pittsburgh metal scene with bands Only Flesh and The Existential Gentlemen.
As part of his internship with New York City-based entertainment marketing agency The Syndicate, Fehl started writing for Metal Insider, a role he continues.
He recalled first discovering the genre while attending Chartiers Valley middle and high school.
“I was mostly discovering older, classic bands on the Internet. Bands like AC/DC and Iron Maiden and Led Zeppelin and Black Sabbath, just legendary artists that have been well-established and popular by the time that I got to them.”
Now, he looks forward to The Metal Edge's future.
“It's enjoyable; I think it's kind of cool because I've been attending shows at (Mr.) Smalls for years and I've enjoyed the location as a fan for so long. It feels good being there for work.”
Anybody interested in streaming your band's music on The Metal Edge, contact the station at: email@example.com.
Erica Cebzanov is a Tribune-Review contributor.