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Sewickley

Yankello's in Sewickley to close showroom, change approach

| Monday, Feb. 5, 2018, 7:48 p.m.
A portion of a Dec. 2, 1970, Yankello's Video & Audio advertisement in the Sewickley Herald displays Santa Claus promoting a color television for sale. Yankello's, in business for more than 56 years in Sewickley, announced that it would close its showroom Feb. 23, 2018, and continue selling and repairing items via phone and the internet. Brothers Mike Yankello and Frank Yankello operate the business.
Sewickley Herald archives
A portion of a Dec. 2, 1970, Yankello's Video & Audio advertisement in the Sewickley Herald displays Santa Claus promoting a color television for sale. Yankello's, in business for more than 56 years in Sewickley, announced that it would close its showroom Feb. 23, 2018, and continue selling and repairing items via phone and the internet. Brothers Mike Yankello and Frank Yankello operate the business.
A June 16, 1971, Yankello's Video & Audio advertisement in the Sewickley Herald offers a Father's Day special for two free tickets to a Pittsburgh Pirates game with purchase of a an airconditioner or television set. Yankello's, in business for more than 56 years in Sewickley, announced that it would close its showroom Feb. 23, 2018, and continue selling and repairing televisions and audio equipment via phone and the internet. Brothers Mike Yankello and Frank Yankello operate the business.
Sewickley Herald archives
A June 16, 1971, Yankello's Video & Audio advertisement in the Sewickley Herald offers a Father's Day special for two free tickets to a Pittsburgh Pirates game with purchase of a an airconditioner or television set. Yankello's, in business for more than 56 years in Sewickley, announced that it would close its showroom Feb. 23, 2018, and continue selling and repairing televisions and audio equipment via phone and the internet. Brothers Mike Yankello and Frank Yankello operate the business.
A Dec. 23, 1970, Yankello's Video & Audio advertisement in the Sewickley Herald offers a holiday greeting to customers. Yankello's, in business for more than 56 years in Sewickley, announced that it would close its showroom Feb. 23, 2018, and continue selling and repairing televisions and audio equipment via phone and the internet. Brothers Mike Yankello and Frank Yankello operate the business.
Sewickley Herald archives
A Dec. 23, 1970, Yankello's Video & Audio advertisement in the Sewickley Herald offers a holiday greeting to customers. Yankello's, in business for more than 56 years in Sewickley, announced that it would close its showroom Feb. 23, 2018, and continue selling and repairing televisions and audio equipment via phone and the internet. Brothers Mike Yankello and Frank Yankello operate the business.
A Dec. 2, 1970, Yankello's Video & Audio advertisement in the Sewickley Herald displays Santa Claus promoting a color television for sale. Yankello's, in business for more than 56 years in Sewickley, announced that it would close its showroom Feb. 23, 2018, and continue selling and repairing items via phone and the internet. Brothers Mike Yankello and Frank Yankello operate the business.
A Dec. 2, 1970, Yankello's Video & Audio advertisement in the Sewickley Herald displays Santa Claus promoting a color television for sale. Yankello's, in business for more than 56 years in Sewickley, announced that it would close its showroom Feb. 23, 2018, and continue selling and repairing items via phone and the internet. Brothers Mike Yankello and Frank Yankello operate the business.
A Dec. 1, 1971, full-page Yankello's Video & Audio advertisement in the Sewickley Herald promotes its holiday sales. Yankello's, in business for more than 56 years in Sewickley, announced that it would close its showroom Feb. 23, 2018, and continue selling and repairing televisions and audio equipment via phone and the internet. Brothers Mike Yankello and Frank Yankello operate the business.
Sewickley Herald archives
A Dec. 1, 1971, full-page Yankello's Video & Audio advertisement in the Sewickley Herald promotes its holiday sales. Yankello's, in business for more than 56 years in Sewickley, announced that it would close its showroom Feb. 23, 2018, and continue selling and repairing televisions and audio equipment via phone and the internet. Brothers Mike Yankello and Frank Yankello operate the business.

After more than 56 years, Yankello's Video & Audio in Sewickley is changing how it serves customers.

The longtime Beaver Street business known for selling and repairing televisions and other audio and video equipment will close its showroom Feb. 23, brothers Frank and Mike Yankello said in a letter that will run in the Feb. 8 edition of the Sewickley Herald.

The brothers will continue to offer install and repair services, and also will continue selling televisions and audio equipment on a pre-order basis.

They attributed the change in their business to the decline of brick-and-mortar stores.

“The retail market is changing from brick-and-mortar stores to a phone- and internet-based approach,” the Yankello brothers said in the letter.

The brothers will celebrate its longevity with customers on Feb. 10 and 11 with cake as it begins sales of its showroom inventory.

“It's been a great privilege to have been such a long-standing presence on Beaver Street and we look forward to continuing to service our loyal customers,” the brothers said in the letter.

Bobby Cherry is a Tribune-Review staff writer. Reach him at rcherry@tribweb.com and on Twitter at @bc_trib.

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