Lawn care: The GreenPal app connects homeowners and landscapers
If you grow it, they will mow it.
GreenPal has an app that connects homeowners with local lawn care professionals that the company says it has vetted.
The Nashville-based company launched the service this week in Pittsburgh.
Homeowners list their lawns with a date and lawn care need. Professionals make a bid based on Google street maps and aerial images and any other lawn details the homeowner provides.
Homeowners select whom they want to do the work. They can set a schedule on a weekly, biweekly or an every-10-days basis. GreenPal co-owner Gene Caballero said 90% of customers have their lawn care tended to every other week. Homeowners can change landscapers if they want.
The service area is 30 to 35 miles around Pittsburgh.
There is no fee to sign up and get bids. Payment is not due until the homeowner sees the finished job. Once a vendor has completed the service, the lawn care pro will send a time-stamped photo of the completed work.
Homeowners can then pay via the app and set up more appointments.
GreenPal receives 5% of the total payment.
“We describe it as Uber for lawn care,” Caballero said. “In the summer, especially, when you call a landscaper you get a voicemail because they are so busy working. Grass is always going to grow. The homeowners like this service because it’s about convenience.”
He said Pittsburgh was chosen because through research there are homeowners in the area looking for lawn care services. They’ve already got clients signed up.
Caballero, who has been in the industry for many years, said the hardest part is building up a business.
“We hope this creates new clients and takes care of scheduling gaps for landscapers,” he said. “We are excited to help homeowners in Pittsburgh find reliable, safe, and local lawn care.”
GreenPal eliminates the need to meet for cash payments.
According to GreenPal, more than 30% of its customers are over the age of 60.
The company has more than 1 million homeowners signed up and more than 25,000 landscaping professionals. It operates in nearly every state and 250 major markets.
The app can also be utilized for snow removal in the winter.
JoAnne Klimovich Harrop is a TribLive reporter covering the region's diverse culinary scene and unique homes. She writes features about interesting people. The Edward R. Murrow award-winning journalist began her career as a sports reporter. She has been with the Trib for 26 years and is the author of "A Daughter's Promise." She can be reached at jharrop@triblive.com.
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